Welcome to the Ask Adverteyes MCP Server

Ask Adverteyes turns the Adverteyes Creative Intelligence database into a consultative tool you can simply talk to.

Ask a question in plain English, and receive an answer grounded in 336+ billion frames of human viewing behavior, 18+ million webcam sessions, and over 90,000 ads across 90 countries — the same evidence base that powers our work with Mars, Snap Inc., AXA, and Clinch.

The MCP server connects this evidence to the AI assistant you already use (Claude, ChatGPT, Copilot, or any MCP-compatible tool).

No dashboards to learn, no analyst in the loop. Just answers in seconds, versus weeks.

What it’s for

Ask Adverteyes is built for the people who own creative decisions, and the agency teams who support them.

Use it to:

Settle internal debates with category-level evidence, not opinion
Spot what’s actually moving attention in your industry right now
Brief agencies with data-backed direction instead of subjective notes

What you receive

Every answer is grounded in real audience behavior — attention, emotion, and predicted response — based on signals like branding, packaging, pacing, music, casting, platform fit, and more.

Dive into tailored recommended creative actions — concrete changes to consider for your creative strategy — each with a lift figure attached to help you prioritise what to tackle first.

Lift conveys the incremental probability that a specific change makes the ad drive sales. For example, a 2.05x lift on “Show the brand after the 5-second mark” indicates that ads following that pattern are 2.05x more likely to drive a sale than ads that don’t.

Every insight includes the benchmark it’s based on (industry, platform, period, audience) for full transparency into what’s behind each recommendation.

Technical overview

The server is delivered via a Model Context Protocol (MCP) interface, enabling AI assistants and agentic tools to directly access prediction and analytics endpoints.

The server is available at: https://mcp.adverteyes.ai/mcp